OBJECTIVE

A position with a dynamic company to effectively utilize my successful management, marketing, production and sales experience towards mutual growth and profitability.

QUALIFICATIONS

Ø      Comprehensive knowledge and experience in sales, marketing, promotions, management, customer relations and video production

Ø      Entrepreneurial, creative individual with strong leadership and motivational skills; services oriented with intuitive and analytical abilities

Ø      Excellent presentation, interpersonal and communications skills; demonstrate clear and professional manner with staff and clients

Ø      Effectively identify potential problem areas, minimize issues, formulating and executing competent solutions

PROFESSIONAL EXPERIENCE

Marketing

Ø      Prepared national go to market strategies for various companies including development of teams and team vehicles in market specific profile

Ø      Participated in the concept development and produced commercials, viral and marketing videos for the Internet

Ø      Implemented promotions for products and services supported by advertising and publicity sales plan with outstanding promotional activities

Ø      Liaison with clients and consulting agencies to ensure the smooth running of operations

Ø      Established a comprehensive coordination of product development activities, from research to market, to fulfill ultimate objective of a commercially marketable product

Ø      Managed, organized and promoted events, concerts, groups and special presentations 

Ø      Consistently maintained on-going relationships with clients; established solid customer base to generate repeat business

Ø      Organized launching conferences and explored the possibilities of entering into untapped markets

Video Production

Ø      Developed and managed production budgets for commercials, music videos, television productions, marketing and viral videos

Ø      Crewed production teams nationally and managed on-set production

Ø      Experience with the Carnet process and travelling abroad with production gear and personnel

Ø      Full knowledge of the commercial airing process including Adstandards and Telecaster

Ø      Oversaw the post production process from digitizing to the final video

Ø      Managed multiple projects simultaneously during the different stages of production

Management

Ø      Provided detailed and accurate weekly reports of cash reconciliation, client responses and sales; completed financial reconciliation of books and banking

Ø      Headed-up hiring, training, managing and scheduling of employees and freelance suppliers

Ø      Kept accurate inventory records and consistently met sales goals

Ø      Maintained and oversaw daily office operations

Ø      Created management process to follow up on customer complaints; the utilization of this process enhanced the customers’ image of the various organizations

Sales

Ø      Compiled lists of prospective customers for use as sales leads, based on information from websites, business directories and other sources

Ø      Communicated with customers on the phone or in person at various presentations and meetings

Ø      Traveled to assigned territories to call on existing and prospective clients to solicit opportunities

Ø      Quoted prices, credit terms and prepared sales contracts for productions and orders

Ø      Prepared report of business transactions and kept expenses accounts

Ø      Handled quality control development and implementation to enhance service to customers

WORK HISTORY

Triple Threat Entertainment                  Producer/Client Manager                2006 – 2009

NEWAD                                              Event Manager                                 2005 – 2006

PowerBev (Red Bull Distribution)           Territory Manager                            2005 – 2005

Vision Companies                                Program Manager                            2004 – 2005

Match Marketing Group                         Program Manager                            2002 – 2004

ACCOMPLISHMENTS

Ø      Produced nine national commercials for The Canadian Football League

Ø      Produced Ol’Time Hockey – NHL Network television special

Ø      Produced 2009 McDonald’s Olympic viral video; which received acknowledgement from CNBC

Ø      Produced the 2008-2009 McDonald’s Canada Quality Correspondents field trip videos

Ø      Interviewed professional athletes such as; Chris Bosh, Guy LaFleur and Jason Kapono

EDUCATION

Loyalist College                C.A.A.T. Diploma, Advertising Program              1998 – 2000

References available upon request