After 18 months touring the UK as a solo artist, Polly Mackey formed her band, Polly Mackey & The Pleasure Principle, in autumn 2008.
Their debut performances at SXSW 2009 in Austin, Texas earned rave reviews from press on both sides of the Atlantic. Their self-released single, ‘Seriously’ was immediately picked up by college radio in the USA and LP33TV of California soon began promoting the song heavily. Within weeks Polly and the band were voted Band of the Month by Hearsay, America’s College Music Magazine, and were chosen for the “Best Kept Secret” feature by Blurt Magazine in the USA – the first non-US band to be chosen for this feature.
Back in the UK, a live session for BBC Radio 1, was followed by appearances at Liverpool Sound City, The Great Escape and Heineken FIB music festival at Benicassim, Spain.
2010 has seen the band being chosen as the only unsigned band to be invited to perform at HMV’s inaugural Next Big Thing Festival in London – a festival dedicated to showcasing the best of emerging UK musical talent.
The band were then chosen from over 2,000 bands appearing at SXSW 2010 to officially open the festival by performing at the Delegates Welcome Dinner. Six other SXSW performances underlined the band’s growing reputation as “one to watch”.
Tracks from the band’s debut E.P. have received extensive national radio play and the band is in hot demand for summer festival appearances (Wakestock, Great Escape, City Showcase and Liverpool Sound City already confirmed) before they release their first official single in November.