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Manager, Marketing
Lucasfilm

Manager, Marketing
Lucasfilm

  • Project Details
    Reporting to the Director, Marketing (Domestic), the Manager, Marketing (Domestic) is responsible for the day-to-day management of Star Wars animated television franchise activities across lines of businesses including broadcast, digital, and in-home. Role will also engage with additional cross line of business partners (Studio, DCPI, In-Home, Parks, etc.) in the tactical execution of Star Wars materials and campaigns.ResponsibilitiesManage the day-to-day operations of the Star Wars animated TV portfolio, partnering with counterparts in Channel marketing teams to execute strategic campaignsCreate marketing planning tools, materials, and documents to facilitate effective campaign planning and trackingPrimary interface with key marketing partners, facilitating creative review process between partner and Lucasfilm internal reviewCreate professional, concise, and well-designed presentations to showcase/recap franchise activity and/or present business casesOversee consolidation and creation of overview/recap documents intended for senior managementLiaise within Lucasfilm Franchise team and champion established process to facilitate secure access to assets and/or materials (creative, physical assets, character appearances, etc.)Point of contact with Lucasfilm digital team to facilitate timely online/social support for key marketing activationsAs defined by Director, ad hoc project management including (but not limited to) facilitation of department brainstorms, effectively managing project from inception to execution with little to no directionUphold brand guidelines across all creative materials and executions, providing creative guidance to reach solutionsAssist Director with concept ideation and development of franchise marketing tactics/ideas to build more robust and compelling campaignsPreferred QualificationsMinimum of five years brand/product marketing experience, requiredDemonstrated experience in marketing communications and advertising across all disciplinesDemonstrated cross-functional team management abilitiesStrong analytical skills requiredExcellent relationship building skillsExcellent communication skillsStrong Keynote skillsMust be able to manage multiple priorities effectivelyMust be self-motivated and be able to work independentlyMust be team-oriented who thrives in a fast-paced environmentPreferred EducationBachelor’s Degree in business, marketing, communications or related field, preferred
  • Production Type
    Multimedia (Other)
  • Union Status
    Non Union
  • Location
    California
  • Dates & Location
    TBD
  • Closing Date
    1st May 2018