The platform historically streamed content from external production houses and studios, however in recent years Netflix has invested heavily in creating its own original content, partially to provide unique output that can't be found anywhere else and partially to ensure it is not dependent on external parties for licensed properties.
This has resulted in various critically acclaimed TV shows:
Orange Is The New Black
House Of Cards
Award winning films:
The Ballad of Buster Scruggs
And a focus on high quality documentaries:
As a paid subscription Netflix does not feature any commercials and the subscription model allows users to cancel any time with no contractual commitments. The platform historically had a monopoly in the online streaming space, but has now started to feel pressure from the likes of Apple TV+, Disney+, HBO & Amazon Prime Video.
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