Our marketing and publicity team is seeking a Senior Manager, Social Media who will be an exceptional leader within our growing team. As a Senior Manager, Social Media at Onyx Collective/Hulu, you will lead the social efforts for our Onyx Collective brand and original titles, working closely with the Originals Marketing, Publicity and Creative departments. This role requires someone with ample social experience in the entertainment industry and a proven track record for delivering results on large scale social media campaigns. The successful candidate will be open and flexible, collaborative, and always willing to go above and beyond what is expected.Responsibilities:Report to the VP of Marketing and Publicity.Leader within the Onyx Collective marketing team, guiding the social efforts for tentpole campaigns and cementing processes and operations to make the team more efficient and effective.Be a cross-functional teammate who engages, listens and collaborates with internal teams on Onyx Collective’s overall marketing strategy.Develop strong working relationships with talent, reps, and studio partners, acting as a central hub for social-related talent questions and issues.Work in lockstep with internal teams (content, publicity, social and creative marketing) to align on brand and campaign strategy and execution to deliver on KPIs.Be an inspiring peer and help develop out of the box and first-to-market experiences, activations, and content that will drive social conversations and increase sentiment.Work to clear a path to help bring these first of their kind experiences to life.Work closely with the media team to ensure that creative and media investments are aligned and effective.Track budget and spend for social initiatives.Work with external partners/agencies to implement brand and content marketing/social initiatives.Drive the organic and paid social content strategy to foster deeper conversation and earned media around Onyx Collective.Identify new audiences and areas of focus and work cross functionally to determine business opportunity and subsequent marketing tactics.Analyze performance metrics regularly, making necessary recommendations for improvement.Define long term and campaign level goals across the brand, channels and shows, working towards the overarching Onyx Collective goal to be best in class.Collaborate with the team of social media marketers to pursue and deliver excellence.Coordinate and develop social standard methodologies, strategies and approach with other departments who utilize social accounts, platforms and strategies to achieve their business objectives.Collaborate and communicate plans with internal teams across the DGE enterprise.Provide thought leadership and perspective on embedding an inclusive and culturally relevant approach to cross company initiatives including authentic representation, storytelling and language.