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Director, Integrated Events
iHeartMedia

Director, Integrated Events
iHeartMedia

  • Project Details
    Manages the Events and Promotions department daily activities that promote the station(s), clients and events.Responsibilities: Works with station management in determining appropriate promotions for targeted demographic.Directs on-air promotions activities, including creative design of promotional spots that maintain and enhance established creative vision and tactical objectives.Partners with Sales to develop and execute programs to increase listening audience and ratings, enhance brand awareness and loyalty, generate subscribers and increase market shares.Activities may also include: Creating brand imaging programs and detailed advertising and promotional campaigns, or online/web/interactive initiatives.Manages multiple concurrent programs, from a 2-hour on-site with a local personality to a concert by a major star (including meet-and-greets, VIP suites, appearances by the performer, etc.).Adjusts programs and campaigns to address changing markets and competitive conditions (i.e. including billboards, TV and electronic media).Works closely with on-air production and scheduling personnel to achieve approved production goals.Ensures appropriate parties are apprised of changes to creative content, schedules and priorities.Ensures campaigns are coordinated with operational and sales initiatives.Uses creativity to fund and/or trade for event giveaways and promotional materials.In some markets, may also have responsibility for maintenance and upkeep of vehicles (e.g., car, van, truck, etc.) used for remote broadcasts.May also manage a promotions budget and promotions team.Creates event promotion proposals and recaps.Develops and oversees all promotional and contest initiatives of station.Maintains station event calendar, writes copy for promotional spots, schedules live remotes from promotional events, prepares summaries of events, serves as primary coordinator for third party tie-ins for assigned promotions and events, and supervises promotions coordinator and event staff.Ensures the provision of prizes, promotional materials and event collateral.Ensures contest rules comply with FCC regulations.Qualifications:Advanced skills in Microsoft Office, Photoshop and social media platformsExcellent organizational skills; ability to prioritize and effectively manage timeHigh work standards and degree of attention to detailProblem-solving and decision makingProject management from start to finish; assumes responsibility & accountability for assignments and tasksActively listens; clearly and effectively conveys information; demonstrates effective business writing skills; shows excellent grasp of grammarExhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalitiesExcellent driving recordPhysical ability to stand for multiple hours and lift or move 40-pound objectsWork Experience:1-3 years’ experience in outdoor promotions and/or marketing and/or customer serviceEducation:High school diploma; 4-year college degree preferred (emphasis in Communications, Advertising or Marketing)Certifications:Valid driver’s licenseProof of insurabilityLocationLexington, KY: 2601 Nicholasville Road, 40503
  • Production Type
    Multimedia (Other)
  • Union Status
    Non Union
  • Location
    Kentucky
  • Dates & Location
    Full Time
  • Closing Date
    26th Jan 2022