The Social Media Specialist must have a finger on the pulse of what is happening across social platforms on a day-to-day basis. The right person will be passionate about figuring out what works and consequently create, refine, enhance and deliver messaging to the public about the brand and marketing initiatives.  This position is responsible for developing and engaging a wide audience for our biggest websites. We are looking for someone who is sensitive, empathetic, tapped into internet culture and with a good sense of humor. The position is interlinked with the brand as whole, working with marketing, merchandising, support and recruitment in providing the right messaging and visibility.